ABOUT
Christopher is an award-winning creative based in Detroit with over twelve years of experience in traditional, digital, and integrated advertising.
He's also a movie nerd, an avid nature lover, and a tireless promoter of the serial comma.
Email: christopher.gelarden@gmail.com
LinkedIn: www.linkedin.com/in/gelarden
Phone: 734.516.5787
Experience
Freelance
Senior Copywriter
April 2019 - Present
Created digital, social, and video campaigns for Samsung North America. Developed the 2022 national campaign for Pep Boys Auto Service & Tires along with collateral material for the National Hot Rod Association. Currently freelancing around the Detroit area.
Publicis North America
Senior Copywriter
May 2015 - January 2019
Developed digital, print, television, radio, and social campaigns for Citibank, Citi Bike, and Citi Entertainment.
Freelance
Senior Copywriter
April 2013 - May 2015
Worked on a variety of projects for Citibank, American Express, Purina, and Duracell at agencies such as Publicis, MRY, Digitas, and Deep Focus.
Mcgarrybowen
Freelance Senior Copywriter
August 2011 - April 2013
Produced digital, social, and integrated campaigns for Droid, Verizon, and Motorola.
Euro RSCG
Senior Copywriter
October 2009 - April 2011
Created integrated campaigns for Charles Schwab, Kraft, and Heineken. Developed print, television, radio, digital, and social. Collaborated on new business.
R/GA
Copywriter
October 2008 - September 2009
Developed digital, social, and video content for a variety of SC Johnson brands including Windex, Glade, Pledge, and Scrubbing Bubbles.
AKQA
Copywriter
December 2007 - May 2008
Created an integrated campaign to launch the 3rd season of Showtime's "Dexter." Developed interactive digital campaigns for Motorola and Activision.
AWARDS
Shorty Awards – 2018
Winner / Instagram
Effie Awards – 2017
Bronze / Overall Campaign
Midas Awards – 2017
Silver / Integrated Campaign
Silver / Social Media
Silver / Copywriting
Midas Awards – 2015
Silver / Integrated Campaign
Silver / Social Media
Silver / Digital
EDUCATION
Miami Ad School
Copywriting / Art Direction
2007
Wayne State University
Bachelor of Fine Arts / Photography
2001